What if you could predict which homeowners would sell their homes in the future and market just to them? SmartZip does exactly that, and today we’re joined today by Avi Gupta, the CEO of SmartZip Analytics, to walk us through exactly what predictive marketing is, and what it means to real estate agents & brokers looking for an easier, more cost-effective approach to geographic farming and seller-lead generation. Learn more about SmartZip here.