This is part 5 of 5 of 2023 Best (and Worst) Real Estate Lead Sources.
You did it, you have now listened to parts 1-4 of ‘2023 Best (and Worst) Real Estate Lead Sources. Today’s presentation is PART 5. You are about to learn what the most effective (and least expensive) real estate lead sources truly are.
Although each of these sources has its own benefits and drawbacks, no lead source is perfect for every real estate agent. So it’s important to research each one carefully before using it to generate leads. Which sources are you going to use in your real estate business in the coming year? Let us know in the comments! Understand the proprietary HARRIS Spokes in the Wheel Lead Generation Model, so you’ll have multiple sources of predictable, duplicatable leads.
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We will rate for you the different sources of real estate leads based on some simple filters, and show you the upside and the downside of each.
The 4 filters:
1- Quality. What’s the likelihood of the prospect buying or selling with you in the next 60 days or less? Are they a lead, or are they just an ‘impression’ or a ‘contact’? Do they consider themselves a real estate prospect, or are you the only one thinking of them that way?
2- Cost versus results. Cost can be in terms of time, money, or both. What do you spend and what do you get?
3- Level of commitment and consistency required.
4- Scripts, skills, and coaching necessary to get results.
*We will also explain how to systematically approach each source, and recommend resources and discounts for you.
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