This is part 2 of 4 that focuses on How To Recession Proof Your Real Estate Business. This real estate market demands that you stay practical and tactical in your approach. Have a proven plan. For example. use the Premier Coaching 12-week Seller Communication Plan to communicate with all active sellers weekly, (even when you don’t want to). Use a proven pre-listing package to stay competitive in the market. Be proactive with your lead generation efforts by having more conversations with more sources of business to find truly motivated prospects. Focus on top lead sources such as your center of influence and past client database, expired, withdrawn, and temporarily off-market properties, unrepresented owners, absentee owners, probate, and new construction salespeople. Be clear about which buyers are both motivated and qualified to actually buy. Speak with their lenders when financed, and make sure you have proof of funds letters that state where the cash is coming from. Learn about mortgage options other than the traditional 30-year fixed. Keep your finances in order so you can invest when you see the best opportunities.
WARNING: 2023 Housing Market
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