Welcome back to America’s #1 Daily Podcast, featuring America’s #1 Real Estate Coaches and Top EXP Realty Sponsors in the World, Tim and Julie Harris. Ready to become an EXP Realty Agent and join Tim and Julie Harris? Visit: https://whylibertas.com/harris or text Tim directly at 512-758-0206.
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2025’s Real Estate Rollercoaster: Dodge the Career-Killers with THIS Mastermind! 🎢
Is 2025 hitting your real estate hustle like a rogue wrecking ball? You’re not imagining it—this market’s a BEAST! 😱 Leads are playing hard-to-get, competition’s got claws, and clients are side-eyeing every move. For too many agents, the vibe’s less “top producer” and more “where’d my mojo go?”
But hold up—there’s a way to flip the script before its too late! 🎬
Join real estate rockstars Tim & Julie Harris for their Exclusive Mastermind Webinar—a no-BS, action-packed session where they’re sharing the secrets on how top agents are CRUSHING the 3 deadliest problems tanking careers in 2025:
🔥 Proven, Powerful Lead Gen Systems : Unlock strategies that pull in leads like moths to a flame—tailored for TODAY’S market.
🔥 Real Estate Systems That Stick: Get simple, repeatable playbooks to take back control and keep your pipeline POPPIN’.
🔥 Branding That Magnetizes: Learn how to make sellers swoon and pick YOU over the competition.
“Tim & Julie’s playbook TRIPLED my listings. Game-changer!” – Mike R., Top Agent 🏆
⏰ Only 177 seats left! This ain’t a fluffy seminar with recycled advice. No replays, no do-overs—just straight-up, market-specific solutions to get you UNSTUCK.
👉 Snag your spot NOW: harrismastermind.com <——–
P.S. If you’re already obsessed with Tim & Julie’s podcast, brace yourself—these masterminds are next-level! Deeper insights, faster results, and a rocket boost to your career. Don’t sleep on this—reserve your seat before they vanish!
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An Effective Open House isn’t just about unlocking a door and laying out cookies. It’s a high-energy, high-strategy lead generation machine when executed properly. While most agents “sit” an open house and hope for results, top agents use a proven system to create real momentum, generate 5–10 high-quality leads every time, and showcase their professionalism to future sellers and buyers alike.
In this playbook, you’ll learn exactly how to plan, promote, execute, and follow up like a pro. Use every step, track your results, and turn every open house into a repeatable system that drives serious business.
HUGE Announcement: You will love this! Looking for the full outline from today’s presentation? Our DAILY Newsletter featured lead generation systems, real estate scripts, daily success plans and (YES) the notes or today’s show. Best part? The newsletter is free! https://harrisrealestatedaily.com/
I. Setting the Stage for Success
1️⃣ Choose the Right Property
- 🏡 Focus on Move-Up Homes: Target desirable neighborhoods with great schools and curb appeal.
- 🔁 No Listing? No Problem: Borrow listings from other agents if needed.
- 🚗 Avoid Logistical Headaches: Choose homes with easy access, parking, and no gated-entry issues. Coordinate with HOA when necessary.
2️⃣ Stage the Property for Impact
- 🧼 Declutter and Deep Clean: Eliminate distractions and odors.
- 🛋️ Professional or Virtual Staging: Showcase functionality and lifestyle appeal.
- 🌸 Curb Appeal: Lawn mowed, porch refreshed, front door spotless and welcoming.
- 🎶🎶 Set the Mood: Soft music and subtle scents. Use an air ionizer for problem smells.
3️⃣ Signage That Sells
- 🪧 Use 10–40 Directional Signs: With QR codes that link to property info.
- 🗣️ Neighbor Involvement: Ask neighbors to host signs and start referral conversations.
4️⃣ Master the Market
- 📄 Cheat Sheet: Include comps, HOA details, DOM, list-to-sell ratios, amenities.
- 🏘️ Know Competing Neighborhoods: Understand builder incentives and interest rate deals.
- 🤔 Be Honest: If you don’t know an answer, say, “Great question—where can I reach you later today with the answer?”
Ready to become an EXPIRED Listing Agent? As promised, here is the discount link for the EXPIRED LISTING LEADS: REDX
5️⃣ Know the Property Inside and Out
- 📚 Do Your Homework: Be ready to discuss taxes, schools, appliances, and HOA.
- 🤫 Highlight Positives Discreetly: Don’t overshare seller motivations.
II. Promoting the Effective Open House
6️⃣ Aggressive Multi-Channel Marketing
- ⏰ Best Timing: First weekend on market, 11 AM–3 PM.
- 🖨️ Marketing Materials: Use Canva for high-quality flyers and info sheets.
- 📲 Social Media Blitz: Post to Instagram Stories, Facebook, Nextdoor, WhatsApp groups, and more.
- 🌐 Promote on Major Platforms: Zillow, Realtor.com, MLS, etc.
- 🎥 Promo Video: 20–30 seconds for social media engagement.
7️⃣ Engage the Community
- 🚪 Door Knock the Neighbors: Visit 20 homes in each direction with referral scripts.
- 📣 Good News/Bad News Script: “Good news—this will sell fast. Bad news—some buyers will miss out. Who do you know who’s ready to move?”
- 🥂 Host a Neighbor Preview: Create buzz and rapport before the public event.
8️⃣ Leverage Technology
- 🖥️ Virtual Tours: Go live or pre-recorded for online visibility.
- 📝 Digital Sign-In: Use apps or landing pages for accurate data.
- 🎁 Branded Swag: Pens, keychains, or magnets keep you top-of-mind.
III. Executing the Effective Open House
9️⃣ Create a Festive Atmosphere
- 🍦 Get an Ice Cream Truck: Attract kids and spark conversations with parents.
- 🧃 Partner with Local Vendors: Provide refreshments and boost local goodwill.
- 👔 Professionalism Counts: Dress well, greet every guest, no phones.
🔟 Capture Every Lead
- 📋 Digital or Paper Sign-In: Track everyone who walks through.
- 👥 Bring a Partner: For sign-ins, support, and security.
- 🎤 Use Open House Scripts: Ask smart questions to reveal motivation.
- 🗳️ Offer a Survey Card: Get feedback and uncover hidden buyers/sellers.
REAL ESTATE LEADS, LEADS and more LEADS: Question: What is Tim and Julie Harris’s favorite PROBATE LEAD PROVIDER? Simple, alltheleads.com/harris
1️⃣1️⃣ Tailor Refreshments to the Price Range
- 🍪 Standard Homes: Cookies and water.
- 🥂 Luxury Listings: Champagne and hors d’oeuvres.
- 🛍️ Source Locally: Showcase your connection to the community.
1️⃣2️⃣ Offer Financing Insights
- 📉 Lender Rate Sheets: Break down monthly payments and down payments.
- 🏦 Highlight Buyer Programs: Especially for first-timers.
- 📊 Help Buyers Visualize Ownership: Empower with real numbers.
1️⃣3️⃣ Stay Professional On and Off Camera
- 🎥 Sellers Are Watching: Always speak positively.
- 🔒 Don’t Overshare: Keep seller motivations private.
- 💼 Treat It Like a Job Interview: They might hire you when the listing expires.
IV. Following Up for Results
1️⃣4️⃣ Follow Up Relentlessly
- 🚀 Furiously Fast Follow Up!
- 📞 Call Everyone the Same Day: Prioritize setting appointments.
1️⃣5️⃣ Evaluate and Refine
- 🧮 Track the Data: How many visitors? What were their questions?
- ✅ Use a Marketing Tracker: Review what worked and improve next time.
🎁 BONUS: Broker’s Effective Open House Strategy
- 🍷 Make It Special: Food, wine, professional materials.
- 🤝 Involve Local Contacts: Have your past clients or sphere sponsor or support the event. Who do you know who owns a bakery or coffee shop?
Conclusion: Turn Open Houses Into Listing & Lead Machines
By executing these 15 steps, you’ll host open houses that aren’t just busy—they’re productive. With the Effective Open House system, you won’t rely on luck or random drive-bys. You’ll generate real, qualified leads and real results—consistently. A well-executed open house will absolutely produce 5 to 10 quality leads, both buyers and sellers.
Ready to take it further?
Join Tim & Julie Harris for a FREE Online Mastermind where you’ll learn how top agents are crushing the 3 biggest challenges in today’s market. No fluff. All action.
If you’re interested in taking not just your open houses to the next level, but your whole practice, text Tim directly at 512.758.0206 to see if One on One, Elite Coaching is right for you!
