In an article for REALTOR Magazine, Mandy Ellis asked 19 seasoned professions their best advice regarding business building tips and longevity. Here they are…
Tips for Business Building and Longevity
- Everyone loves being told a story. Tell your clients a “story.”
- Brokers/agents building their businesses by building relationships via story telling. Tell your clients stories about what you do via blogs, videos, Instagram and Facebook drives.
- Annie Blatz, CRS, SRS, Kinlin Grover Real Estate in Brewster MA
- Think AND breathe before answering your clients’ questions…even if you know the answer immediately.
- You do not want to come across as arrogant or condescending so breathe before speaking.
- Fritz Barbour, CRS, GRI, Berkshire Hathaway Home Services, C. Dan Joyner, REALTORS, Greensville SC
- Focus on being an advisor rather than a salesperson.
- See your clients as being three-dimensional people and focus on being their problem-solver, advisor.
- David Stark, GRI, Stark Co., Madison WI
- Work overtime in the beginning. Think of an airplane that needs to take off so be in full-throttle mode for at least 2-3 years.
- You need enough power to take off and then enough power to continue soaring.
- Dawn Lahlum, CRB, GRI, CEO/Owner Park Co., Fargo ND
- Get educated and build your confidence by doing.
- Become a visible, not a secret, agent.
- Mary Ann Hebert, GRI, SRES Better Homes and Gardens Real Estate, Bannon and Hebert, Middlebury CT
- Take breaks from your business.
- Real estate is a 24/7 proposition BUT you NEED time to recharge.
- Brooke Miller, CRS, GRI Long and Foster Real Estate, Fredericksburg VA
- Focus on income producing activities. WORK the market.
- Make a routine. Decide what is first in the morning…prospecting calls, emails, scheduling showings, checking what’s new in MLS.
- Patrick Lewis, Realty Express, Scottsdale AZ
- MAKE time to generate income.
- Because this is an all-commission business, if you don’t work, you don’t have an income stream and that income stream can take 4-6 months to begin streaming.
- Jody Lockshin, CRS, GRI, Habitat Homes, Austin TX
- K now what makes you invaluable and be able to articulate your value.
- Your clients need to know what makes you unique…tell them.
- Brad Cohen, Funkhouser Real Estate Group, Harrisburg VA
- Slow down to go-fast.
- Take time up front to learn how to do things the first time so you don’t have to repeat and/or restart your steps.
- Shawn Kunkler, Compass Real Estate, San Francisco CA