Welcome back to America’s #1 Daily Podcast, featuring America’s #1 Real Estate Coaches and Top EXP Realty Sponsors in the World, Tim and Julie Harris. Ready to become an EXP Realty Agent and join Tim and Julie Harris? Visit: https://whylibertas.com/harris or text Tim directly at 512-758-0206.
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In today’s competitive real estate market, inventory is tight, and desirable homes sell quickly. Buyers who are pre-approved or ready to pay cash eagerly await you to find their dream homes. Going beyond the MLS is essential to meet your buyers’ needs and grow your listings.
- Find Homes with Assumable Mortgages
Assumable mortgages allow buyers to take over the seller’s existing mortgage at a lower interest rate. You can use platforms like AssumeList and Assumable.io to find FHA, VA, and USDA loans that can be assumed, helping your buyers lock in a more favorable loan
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- For Sale By Owner (FSBO)
FSBO sellers may not have sold their homes within a few weeks and could be open to working with an agent. By offering your services, you can help them reach a broader audience and assist your buyers in accessing off-market homes.
- Revisit Expired Listings
Expired listings are an excellent opportunity to find homes that owners might be willing to relist in today’s market. Use tools like RedX.com to find recent and older expired listings. Offering a fresh marketing plan could secure the listing.
- Expand Geographical Boundaries
Help your buyers by identifying nearby neighborhoods with similar amenities but less competition. Find areas that match their criteria but offer more options regarding available homes. For example, maybe their #2 school district has more homes to choose from and is also more affordable.
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- Leverage Your MLS in Creative Ways
Use advanced filters to search for homes that have been on the market for over 60 or 90 days. These homes often have less competition, and your buyers might secure a better deal.
- Identify Incomplete Renovations (‘Half-Done Flips’)
Some investors may be struggling to complete renovations due to rising costs. These unfinished projects could be excellent opportunities for buyers willing to take on a project or negotiate a discount.
- Target Absentee Owners
Absentee owners, especially those not living in their properties, may be more willing to sell. Use services like RE-InvestorList.com to find these owners and offer them a market analysis to see if now is the right time for them to sell.
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- Assisted Living Facility Connections
Build relationships with intake directors at assisted living facilities. Families often sell homes to fund assisted living expenses, providing potential listings.
- Probate Leads
Probate properties are often available when someone passes away, and the heirs must sell the property. Use AllTheLeads.com/Harris for probate leads, which provide details on estates that may soon hit the market.
- Condo or Apartment Conversions
Keep an eye on newer neighborhoods where rental properties are being converted into resales. These provide fresh inventory that may not be widely advertised yet.
- Collaborate with Real Estate Investors
Real estate investors often come across homes they choose not to buy. These could be opportunities for your buyers. Reach out to investor groups on platforms like Meetup or local Facebook groups.
- Vacation Rental Owners (VRBO, HomeAway)
Many vacation rental owners face new regulations that limit profitability. You can contact VRBO owners who might be interested in selling if the right offer comes along.
- Notices of Default (NODs)
Find pre-foreclosure properties through public records. Sellers facing foreclosure are often motivated to sell quickly, offering potential off-market listings for your buyers. Foreclosure.com is a great resource to get started.
- Offer Home Valuations to Your Database
Send Comparative Market Analyses (CMAs) to past clients and your sphere of influence. This could prompt them to sell, especially if they discover their home’s value has significantly increased.
- Garage and Estate Sales
Attend local garage and estate sales to connect with homeowners who may be preparing to sell. These sales often indicate that homeowners are decluttering in preparation for a move. Check Facebook Marketplace, EstateSales.net, and YardSaleSearch.com for upcoming sales.
- Build Relationships with New Construction Sales Reps
New home sales reps often know homeowners who need to sell their current home to finance a new build. Establish relationships with these reps to find potential sellers.
- Connect with FRBO (For Rent By Owner) Landlords
Landlords who rent out properties themselves may be tired of managing the property and willing to sell. Reach out to these property owners to discuss their plans.
- Door-knock in Hot Neighborhoods
Knock on doors in desirable neighborhoods with valuable information, such as market stats or local sales data. Ask, “Who do you know who I should be helping buy or sell real estate?”
- Scan for Incomplete Listings
Look for incomplete or incorrectly categorized listings. These properties may not be getting the attention they deserve and could be opportunities for your buyers.
- Engage with Service Providers
Build relationships with stagers, contractors, and mortgage brokers. They often know about homes coming on the market before anyone else does.
- Participate in Community Events
Sponsor or attend local events such as parades, farmer’s markets, or community clean-ups. Establish your presence in the community to generate leads through organic connections.
These 21 strategies go beyond the standard MLS searches, helping you find hidden inventory, win listings, and better serve your buyers. By leveraging creative techniques, building relationships, and using the right tools, you’ll gain a competitive edge in today’s fast-paced real estate market.
THIS is what makes you different for your buyers. THIS is how you articulate your value.
