Tim and Julie Harris make it simple for you in this podcast about how to systematize and monetize your social media posts:

Rules:

Provide VALUE with each post,  and include a CALL TO ACTION.
Keep it simple.
Don’t over-engineer.
Don’t pay someone else to do this for you.
Do this systematically each week.

MONDAY:

Market update.  What’s hot and what’s not?  A simple ‘absorption study’ showing facts that everyone wants to know:
-Average sale price for your metro area
-Average days on the market…up or down? Month over month or Quarter over Quarter.
-Average list to sell price ratio…up or down? Month over month or Quarter over Quarter.
-What are the best selling price ranges?
-What are the best selling zip codes?
*You can split the above into several different posts.
*Call to action:  For a specific analysis on YOUR neighborhood and a comparative market analysis to see what your home is worth in today’s market, contact me here:

TUESDAY:

Coming soon (with your listing going in MLS following the rules)…About to hit the market, be the first to see it!  (call to action)

WANTED WEDNESDAY:

Your home for my highly motivated and pre-approved (or cash) buyers.  Record a video of what your buyers need.  Be specific.
Call to action: Who do you know who is a match for my anxious buyer clients?
*Mention your buyers can be flexible with closing dates and possession.
*Mention they would consider a seller lease back.
etc.

THURSDAY Thrilled Clients:

Client testimonial video.  Ideally this is in front of the listing you just sold with a SOLD sign, detail about the transaction and what a great job you did for them.  Call to action: ‘I’d love for you to be my next happy client! Call me here:’

FRIDAY

Charity events you’re sponsoring, attending, etc.  INVITE them to see you there or donate, etc.  Buy or Sell with me and adopt a pet for free is a great promotion.
-and / or-
Open house announcement: Sneak preview neighbor’s open, followed by public open house.  Who do you know who would LOVE to buy this house?  Here’s how to find me :

Claim Your FREE Real Estate Treasure Map!