Every agent dreams of those mega mansion listings, but only a few ever really make into the luxury market. How come? Luxury Marketing expert, Michael LaFido, tells all on how to release the barriers off your mindset, and get creative and connected so that YOU can become the go-to agent in your market, no matter what “luxury” looks like in your market. Is it $500K, $750K, or $1 Million or more? Michael’s advice, energy and experience solidify his position as one of the worlds leading experts and authors on luxury marketing that will inspire you to list in luxury!
We answer the question about mindset; the limiting beliefs that keep many agents from ever going outside their markets average sale price. A limiting belief doesn’t just sound like “I’ll never get into the luxury market” or “I’m just not good enough.”
Many agents think that the only way to break into the upper end is to live in an upper end home, drive a high end car, or hang their license at a fancy boutique brokerage. Michael says its all nonsense! Using an actual example from one Tim’s coaching calls, Michael explains how that agent (and you too!) can turn that limiting belief around and work it to your benefit.