Key Highlights

  • Rochester NY began taking off as remote workers searched for more space and affordability
  • North Winton Village one of Rochester’s older neighborhoods

Rochester NY on Buyers’ Radar

To the south of Lake Ontario, Rochester NY has a prominent history as the home to Susan B. Anthony, Frederick Douglas and brand name companies such as Kodak and Xerox.  Its economy is rich in jobs, varied across employment sectors and strong in the arts.

Even pre-pandemic, buyers began noticing Rochester for its small town feeling and affordability.  Since the pandemic accelerated remote working, more and more buyers from downstate flocked to city for more space and a lower cost of living.

North Winton Village Neighborhood

The North Winton Village neighborhood within Rochester is even more welcoming and less trendy than other neighborhoods within Rochester.  Some 3 miles east of downtown Rochester yet adjacent to other neighborhoods  with parks, music festivals, restaurants, museums and undeveloped open spaces, North Winton Park is home to 2,500 residents with a median age of 40 among Rochester’s 206,000 people.

North Winton Real Estate

As one of Rochester’s older neighborhoods, tree-lined streets appoint Cape Cod, American Foursquare, colonial, cottage style and bungalow homes built between the 1920’s and 1960’s.

Home Prices

As of April 2021, according to Homesnap, the median list price of a single-family home in North Winton Village was $129,900, $154,00 in April 2020 and is now $164,900

Zillow data on North Winton corroborates that data coming from Homesnap.  The median price in mid-April was $164,900, up from $140,000 in December 2020 and a +19.9% increase y/y from $116,801 in December 2019.

According to Brian Callahan, an agent with RE/MAX Plus, the Rochester real estate market price-wise is “…catching up to…places like Buffalo and Syracuse…” due to the under-valuations stemming from the 2008 financial crisis.  “Now, $120,000 is kind of ground zero.  North Winton Village is super hot – you can’t touch anything for under $100,000…

Days on the Market

Homes in North Winton seemingly fly off the shelf within just 7 to 9 days. With scarce inventory, buyers have learned to act fast.

Rental Market

The pandemic ravaged North Winton’s rental market but now, according to Zillow, rents jumped +19.5%y/y in March to $1,066.  Zumper’s data reflects a median rental price of $1,176 for a two-bedroom unit, a jump of +17.6% and $862 for a one-bedroom unit, and increase of +11.6%.

Low inventory is also driving the rental market.

North Winton Village Buzz

As early as the summer of 2019, ranked North Winton as 1 of 10  of the hottest neighborhoods in the US.  Danielle Hale,’s Chief Economist, said buyers were attracted to North Winton for its affordability, lively college-town like energy and good job prospects in medical and educational sectors.

According to Brian Halligan, a marketer and resident of North Winton, “There’s always something new to try…there’s history…and the diversity of our neighbors, from old times to the 10 and 30-somethings buying their first homes here ensures that every era of the neighborhood continues to live on…It’s the difference between a place and a community, and that’s what makes North Winton Village more than just a destination.  It’s home.”


Thanks to Inman, Homesnap,, Zumper and Zillow.


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