REALTORS® 2024 Social Media Success Plan

What are the pieces and parts that have to work together for a successful Social Media presence?  What should a ‘social media manager’ do if you have one? Can you manage it all by yourself? We’ll drill down on these answers!

Welcome back to America’s #1 Daily Podcast, featuring America’s #1 Real Estate Coaches and Top EXP Realty Sponsors in the World, Tim and Julie Harris. Ready to become an EXP Realty Agent and join Tim and Julie Harris? https://whylibertas.com/harris or text Tim directly 512-758-0206

IMPORTANT: Join #1 Real Estate Coaches Tim and Julie Harris’s Premier Coaching now for FREE. Included is a DAILY Coaching Session with a HARRIS Certified Coach. Proven and tested lead generation, systems, and scripts designed for this market. Instant FREE Access Now: YES, Enroll Me NOW In Premier Coaching https://members.timandjulieharris.com

A) Communication is key.  This is what social media actually is…it’s an additional way to communicate with your friends, center of influence, prospects, clients, and professional relationships.  

You should be efficient and professional at communicating effectively with all of these categories.  If you hire someone else, you’ll have to ensure they can do this for you, and do it in a way that’s appropriate to who you are. 

Typical things you must be good at to communicate effectively on social:

*Identify current events which are interesting and impactful to your social followers.  Housing news, mortgage news, inventory trends, new construction.  Provide something of value consistently.

*Understand all of your different tools and use them.  Video, pictures, GIFs, testimonials, etc.

*Have an actual content strategy.  Sporadic updating on random topics is not a plan. Consistent, regular, and cohesive posting is more effective.  

What are you trying to accomplish with your social media? 

-Lead Generation -Community Engagement  -Expand your Center of Influence

-Engage online to engage ‘IRL’ (in real life).

FREE Meet-Up In Your Area : Please RSVP now for the Tim and Julie Live Meetup near you – a FREE, fun, and casual event to kickstart your 2024 with motivation and focus! Gain invaluable insights, connect with industry leaders, and make 2024 YOUR BEST YEAR EVER. Secure your spot at https://app.getriver.io/tim-and-julie. Don’t miss out on inspiration, expertise, and networking opportunities. Let’s do this!

B) How to get Un-Followed (according to Sprout Social research):

  • 51% said ‘irrelevant content’
  • 35% said ‘too many promotional posts’
  • 34% said ‘too political’
  • 29% said ‘ignored my posts, likes or comments’

REAL ESTATE LEADS, LEADS and more LEADS: Question: What is Tim and Julie Harris’s favorite PROBATE LEAD PROVIDER? Simple, https://alltheleads.com/harris

C) Build a social media content calendar and stick to it.

*Refer to our recent podcast, ‘Monday to Friday Social Media System’.

-Market Update Mondays

-Coming Soon Tuesdays

-Wanted Wednesdays

-Thrilled Client Thursdays

-Upcoming Events Fridays (open houses, meet-ups, parties, charity events, etc)

*Consider doing your own podcast, and/or Clubhouse or a similar platform regularly.

D) Engage with your followers consistently.

Learn about each media platform and how it operates.  On Twitter and Instagram, for example, learn how to use hashtags so you can get your content to reach further.  Hashtags reach people who are not just following you specifically but following a trend or a mutual interest.  LinkedIn and Facebook have tons of industry-specific, and neighborhood-specific groups.  Find them and participate regularly to expand your reach.

E) Improve your communication skills both In Real life and on Social.

*TED Talks is full of great talks on communication.  Some of our favorites:

-“The Art of Paying Attention” by Wendy MacNaughton

-“10 Ways to have a better conversation” by Celeste Headlee

*Consider joining ToastMasters so you can improve your speaking skills in real life.

*Join multiple networking groups to hone your skills and expand your Social Media reach to those groups.  Support fellow members.  

Conclusion:  

*Communication is your #1 skill online and off.  Remember it’s impossible to ‘over communicate’.  

*The WAY you communicate matters.  How frequently and authentically you speak in person and online does matter.

*Hierarchy of communication still is the following:

*In Person

*Over Zoom or Riverside

*By phone

*Text…followed by phone call

*Social Media

Don’t convince yourself that social media is a lead-generation spoke.  It’s for supporting your proactive lead generation, nurturing your relationships, and expanding your reach.

LIKE and SUBSCRIBE AND PLEASE LEAVE A COMMENT: https://bit.ly/3NXGxNb

FREE REAL ESTATE SALES TRAINING AND COACHING: Enroll NOW, FREE Real Estate Coaching and Training: https://bit.ly/3aUimkh

EXP REALTY EXPLAINED:

Tim and Julie Harris are one of the TOP EXP REALTY Sponsors in the world.

We would love to be your sponsor at eXp Realty.

Text TIM HARRIS directly to be sponsored by Tim and Julie Harris 512-758-0206.

Our EXP Realty site: https://bit.ly/3NJTPwB

* Completing the EXP Realty application now? Name JULIE HARRIS from Georgetown Texas as your sponsor! Watch this video: https://bit.ly/3QjYJCo and here is the application: https://bit.ly/3MKPw35

FOLLOW TIM AND JULIE HARRIS:

Nations #1 Daily Real Estate Training Podcast: https://apple.co/3xJgofx

YouTube: https://bit.ly/3NXGxNb

Facebook: https://bit.ly/3twOBfM

Instagram: https://bit.ly/3QjxdVF

eXp Realty: https://bit.ly/3NJTPwB

HARRIS Real Estate Coaching: https://bit.ly/3tvp0DI

Our #1 international best-selling book: https://amzn.to/3tzHymr

Free DISC Personality test for Realtors: https://bit.ly/3aUimkh

MORE REAL ESTATE TRAINING VIDEOS YOU WILL LOVE:

Peter Schiff Interview: https://bit.ly/3aXC1zN

EXP Realty Explained: https://bit.ly/3mGBVyV

Housing Bubble Popping?: https://bit.ly/3MK62A7

Housing Crash Survival Guide: https://bit.ly/3zxoyZD

5 Must Know Success Rules For This Market: https://bit.ly/3QeSbVv

Real Estate Agent New Mortgage Rules: https://bit.ly/3zCjSld

FAMOUS REAL ESTATE AGENT INTERVIEWS:

100s of interviews: https://bit.ly/3Qk85he

Featuring:

Fredrik Eklund: https://bit.ly/3NMDOpE

Ryan Serhant: https://bit.ly/39fx6tx

Jade Mills: https://bit.ly/3tvZQVC

WHO ARE TIM AND JULIE HARRIS?: https://bit.ly/3mGOWbU

“Our real estate journey began 30 years ago and we knew early on that we wanted to share our playbook to success. We’ve had the pleasure of transforming thousands of careers achieving success and financial freedom. We know what it takes and we’re looking forward to meeting you so we can jumpstart your growth!”

AWARDS:

#1 Coaches in the Business by Inman

#1 Coaches Agent Magazine 2022

#1 Podcast for Real Estate by FitSmall Business.

#1 Residential Real Estate Podcast Motley Fool

#1 Best Selling Real Estate Book: 500+ 5 Star Reviews, HARRIS Rules. amzn.to/3tzHymr

EXP Realty Top .05% eXp Influencer. Alpha Group EXP Realty

Copyright 2022, All Rights Reserved Tim & Julie Harris® Real Estate Coaching exp realty teams brokers exp realty coaching exp explained real estate investing real estate leads real estate market

Claim Your FREE Real Estate Treasure Map!