The National Association of REALTORS® (NAR) announced a rollout date of September 18, 2018 for its second domain to connect its members and members of the Canadian Real Estate Association (CREA) with industry consumers.

“.realestate” joins “.realtor” are NAR’s two domain connections to link together buyers, sellers, investors and owners with American and Canadian association member REALTORS®. According to NAR president Elizabeth Mendenthal, each top-level domain will “help real estate professionals and businesses better connect with… (consumers)…that remain essential to every real estate transaction. Making use of this pioneering technology will help them to market themselves and their listings, services or resources in new and creative ways.”

Existing members of NAR and CREA who already have an active account with the “.realtor” domain are eligible to buy their “.realestate” domain name on September 18, 2018. To activate that eligibility, go to

confirm your email address

have your username and password for your .realtor


have an active domain and credit card that expires after

9/18/18 on file

create your own domain name on or after 9/18/18

you can have your name relate to a specific

neighborhood such as

you can have your name relate to a specific brand

or company such as

NAR said that it would email specific pricing information to each member agent/broker prior to the 9/18/18 rollout date.

NAR also indicated that the “.realestate” domain will not have any naming, usage, or eligibility restrictions concerning REALTOR® trademark standards. For more clarity on things such as including NAR designations or like including designations such as International Realtor Member IIRM) within your domain name, please go to the homepage.

Members of the public and all real estate consumers…buyers, sellers, owners, investors…will have access to “.realestate” on November 27, 2018.




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