Fact: no one plans to fail, but many fail to plan.  Whether you are on a team or running a team, check yourself on these top reasons teams fail.

Fact:  Successful teams lead with lead generation, know that their product is profit, and are made of ‘rowers’ not ‘riders’.

Why teams fail…

1 No lead generation, poor lead generation, inconsistent or unpredictable lead generation.  Nothing happens without leads!  A team is not viable without consistent listing inventory.  Magic Number: How many listings must you have at all times to meet or achieve your income goals?

2 The team leader doesn’t personally have the skills, systems or scripts mastered which they are attempting to delegate to team members.

3 The team leader is not just delegating, but obfuscating; not following through, actually confusing things instead of clarifying.

4 There is little accountability if any.

5 The team is more focused on culture, education, events, drama and anything but profit.  Profitability isn’t discussed as a regular part of business planning.

6 Too much emphasis on ‘contacts’, not enough on ‘appointments’ and ultimately on contracts closed.

7 Lack of exposure to a fully functioning and profitable team model; believing it’s ‘normal’ to struggle, to have feast and famine.

8 Mixture of jobs.  Buyers agents who are part time transaction coordinators, assistants who also do marketing.  Jacks of all trades but masters of none.

9 Overpaying buyers agents.

10 Driving revenue into the ground through the addiction of buying leads.


[mashshare]